Charlie Downey featured in Insurance Journal on Building a World Class Sales Culture

During a recent trip to San Diego, CA, Charlie Downey President and CEO of Downey Insurance of Marlborough, Keene, NH and Brattleboro, VT sat down with Adam DeGraide from Astonish Results to discuss what it takes to build a world class sales culture. The purpose of this trip was to gather the thought leaders of the insurance industry for candid discussions regarding thier current sales strategy. They found that most of the insurance professionals were on similar paths. Building a world class sales culture was on the top of the list every time. This video was featured on the Insurance Journal TV E-Marketing Minute. 

 Charlie Downey says "This is how you grow your business, every call is an opportunity to help our clients. Every client wants to feel like they are taken care of, sometimes it is as simple as asking for their business." This mindset is part of the reason Downey Insurance is doing so well. In fact they are growing, six years ago they expanded from their Marlborough office by adding two new locations in Brattleboro, VT and Keene, NH.   

 In addition to a focus on sales culture this meeting of the minds in San Diego, CA focused on the importance of being on the crest of the digital marketing and social media marketing wave. Downey Insurance fits this description well. They are doing everything they can to make sure they are visible and responsive on the web.

Charlie Downey said he feels humbled and honored to be featured in Insurance Journal's E-Marketing Minute. "It just confirms that we are on the right track, and that our strategy is not only working for us but we can be the bench-mark for other agencies."

Catherine Downey Potenza is the Social Media Marketing Manager for Downey Insurance Group of Marlborough, MA